Build a detailed customer avatar to understand your audience better and make all your efforts count.
Write a search-optimized and customer-focused LinkedIn profile that that gets found and moves people to action.
Find your target audience with LinkedIn’s advanced search and build a lead generation system that delivers business.
Increase the quality of contacts and your success rate in connecting to decision makers who can say yes.
Understanding the LinkedIn basics, your privacy, and putting a plan in place.
Until you know exactly who your audience is you can’t be effective.
Every sales opportunity is a series of problems the customer needs solved.
Move your positioning from features to the solutions your audience needs.
Learn where they are active and increase your odds of connecting.
Connect and move the relationship forward into a 1-to-1 conversation.